Similarweb vs Google Trends: Powering SEO Strategies

The world of SEO (Search Engine Optimisation) is dynamic and data-driven. Companies that understand and...

A Game Changer for Australia’s Building Sector: Google’s Bard and the New Search Tool

Google has created some powerful new tools, Bard and the Search Generative Experience (SGE), that...

Is TikTok dead?

In Australia, TikTok has gained much popularity among younger generations, but questions have been raised...

Australian Universities Industry Analysis 2023

Universities are back, and as students get their felt-tip pens, pencils, and notebooks ready, universities...

Cupra and The Australian Car Market in 2023

The Australian car market is a fiercely competitive and challenging environment, with a history of...

A powerful way to use Search Trends Data

Effective digital marketing is all about asking the right questions.  How do customers decide on...

Search Traffic Insights for the Australian Fashion and Apparel Industry (September 2022) 

It’s time to ditch the zoom celebrations. Who else missed shopping for outfits and scouting...

Content Writing 101: A beginner’s guide

If you’re reading this, you probably have a website. And you want people to visit...

Running Shoes Trends 2022 

Insights on Search Traffic Data for the Sports Industry (August 2022) Sports are in! If...

TikTok Shop & Digital Intelligence

The business world is becoming more reliant on digital. First-party data and competitive intelligence data...