Content Writing 101: A beginner’s guide

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If you’re reading this, you probably have a website. And you want people to visit your website. No matter what purpose your page may serve—to sell, to promote, or simply, to share your personal experiences–it’s only as effective as the number of people it reaches. Everyone knows how important websites are in the digital-first economy, […]

Plan Your Digital Marketing Channels

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Whether you’re a business owner or a professional looking for clients, you probably already know how important it is to have an online presence. But really—what does that mean? Having an online presence means promoting your brand across the right digital marketing platforms to get customers. Many people think that digital marketing is just about […]

Running Shoes Trends 2022 

Running Shoes Trends 2022

Insights on Search Traffic Data for the Sports Industry (August 2022) Sports are in! If you’re a fan of getting pumped up during intense games or simply enjoying a quick sweat-out, finding the right shoes is incredibly important. A good pair will take you places (literally)—whether you need it for easier movement or cushion support […]

SimilarWeb: 360 Digital Marketing Tool Kit

Approved Similarweb Partner

Marketers today have so much more insights at their disposal to create effective and seamless strategies for business. It’s now easier than ever to understand your digital market, know your market share, learn what the digital marketing mix should look like, track your competition, and identify growth opportunities.  How? SimilarWeb has a complete, 360-degree view […]

How To Create Good Content

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You’ve probably heard it everywhere: Good content can take you places. But how so? What makes good content “king”?  The answer is actually quite simple. When it comes to marketing, you need to do more than just one thing. You need to have a presence on many platforms, and you need to be able to […]

TikTok Shop & Digital Intelligence

TikTok digital inteligence

The business world is becoming more reliant on digital. First-party data and competitive intelligence data provides for greater insight into the digital world. The following post uses TikTok as an example of using digital intelligence to help inform strategies, understand any competitive market you operate in and confidently make data-driven business decisions. The TikTok Shop TikTok shopping is […]

Inbound Marketing is in: Here’s how it works

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When was the last time you paid attention to a TV commercial? Or tuned in to a shopping channel? You probably haven’t turned on your TV in a while and have stuck to late nights with Netflix.  Isn’t it convenient to have the content you need when you want it? No waiting, less searching. It’s […]

Watchful: Competitive Intelligence

Gain competitive intelligence with Watchful and Bring Performance

Data holds hidden potential—you just need to know how to find it. With Bring Performance and its partner Watchful.ai, you can gain the best competitive intelligence insights for your business. App Competitive Intelligence More than learning about your own Apps and platforms, product intelligence involves discovering your competitors’ App developments to make smarter business decisions. […]

Self-care takes the spotlight: Beauty & Cosmetics Industry Analysis for 2022

Self-care takes the spotlight: Beauty & Cosmetics Industry Analysis for 2022

The popularity of the online Beauty and Cosmetics industry has been an uphill trend since 2009, following the rise of Youtube tutorials and Instagram makeup looks. The only recent hiccup was after the onset of the pandemic, which affected many other industries too, but beauty and make-up brands were able to recover almost immediately. Two […]